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Gini Choi

Gini Choi  | student


Class of: 
Dec 2021 (Cohort 15)

Profession: 
Artist / Designer

Gini is a former psychology researcher turned UX designer. After 5+ years of observing many participants struggling to interact with various kinds of digital research equipments, she became obsessed with applying her background knowledge towards user-centred design & Human-Computer Interaction.

In every project or team, Gini takes initiative to drive data-driven insights & empathetic design decisions towards the iterative process of product development. As a graduate of the MDM program, Gini hopes to dedicate her skills & career towards collaboratively building digital products that has a positive influence on the world.

Skill Sets: 
UI Designer
UX Designer
Project Manager
Video Editor

Projects: Serious Fire Investigation Training Game with Justice Institute of BC, Web Search Solution with The Law Foundation of British Columbia