Branding the False Creek Flats

The Vancouver Economic Commission (VEC) is working with the city of Vancouver and the Centre of Digital Media to help realize the green city action plan and make Vancouver the greenest place to work in the world. As such, they want to highlight innovative and sustainable business within the False Creek Flats area to promote existing businesses and attract potential green investors. Working with the VEC, our team will help uncover an identity for this area and create digital messaging to present this identity in a meaningful way.

Watch the Project Video

Class Of: 
Dec 2014 (Cohort 8)
Lead Faculty: