Snjezana Cvoro-Begovic is Director of External Development at Electronic Arts (EA) with over 20 years of experience in the high-tech and entertainment industries. Snjezana joined EA in 2005 where she currently leads the external development function. She contributed to the success of some of the world’s most popular sports titles including EA SPORTS FIFA, NBA, NHL, MADDEN, and EA SPORTS Active, and directed delivery of the EA SPORTS Online Communities easportworld.com and eafootballworld.com.
Prior to joining Electronic Arts, Snjezana was a management consultant at IBM and PricewaterhouseCoopers. She has a track record in setting up successful new lines of business by empowering world-wide talent to deliver innovative business and technology solutions. Snjezana has also been a program manager for a number of complex system integration projects, and a trusted advisor to her clients on strategy and prioritization of competing business initiatives.