Joyce Xiao | student
Joyce is a Product Designer who is committed to streamlining user experiences through purposeful and impactful designs. She is working as a Product Design Consultant at Shop and Shout Ltd, a Marketing-Tech company, to define their product strategies and revamp their visual interfaces.
Joyce completed her undergraduate degree in Nutritional Sciences with a minor in Business from the University of British Columbia. After transitioning into UX design, she leverages her science and business background in conducting user research, crafting experiences and designing interfaces for mobile and web platforms. She worked on a mobile application with entrepreneurs who are part of the UBC’s Core Technology Incubator program that enables users to secure legal rights easily and affordably. Additionally, she worked on a web platform with climate change and blockchain subject matter experts partnered with the United Nations to build a system using blockchain to facilitate trading national carbon credits among nations to enable collaboration in emission reduction.
What excites her the most about joining the MDM program are opportunities to collaborate with fiercely talented peers from multidiscipline backgrounds and to craft purposeful and impactful solutions. She is looking forward to continuing her design journey after the MDM program and helping companies and organizations to bridge the gap between their users to the product.