This microcredential will equip you with a broad understanding of management and leadership through agile and hybrid methodologies (watergile).
Format: Online
Date: Fall 2024
Time: September 23 - December 2, every Thursday from 4:30pm to 6:30pm
Cost: $1575 (CAD) includes GST
You will develop essential skills (principles, concepts, tools, and techniques) for people management while exploring leadership management practices and tools. This course will also address remote/hybrid work models.
Iterative development has become more commonplace in many software and technology companies. The biggest obstacle for successful iterative development is understanding the role of management and leadership on adaptive pipelines. To succeed as a project manager, scrum master, producer, project coordinator, or team leader in a digital media and/or technology environment, individuals must be able to lead teams to efficiency and effectiveness.
What you will learn
Upon completion of this course you will be able to:
Develop greater confidence in defining, planning, and managing projects in remote/hybrid work
Identify and explore personal leadership styles and professional etiquette
Critically analyze and discuss project management and “effective” leadership management
Build, motivate, align, and lead/coach/mentor high performing project teams
Analyze and critique digital management tools
Construct and utilize agile tools
Who is this for?
Individuals who want an introduction to project leadership roles and practices, particularly those who work in a hybrid environment and have limited or no experience leading teams in professional settings.
No academic prerequisites are required.
Course format
- You will be assigned weekly asynchronous activities (two hours) and are are expected to complete pre-readings, videos, and lectures in order to fully participate in activities and presentations.
- You will also work on your assignments outside of class time and will be assigned required readings posted on Canvas (SFU's student portal).
- You are required to turn on your cameras during all classes.
Instructor
With over two decades of experience, Thelma Wiegert is a seasoned professional in Digital Media, Branding, and Communications. She holds Master of Digital Media from Centre for Digital Media, a specialization in Neuroscience and Behaviour, an MBA in Communication, and a bachelor's in Advertising. Thelma's career showcases a long trajectory in brand management and process governance, notably as the former Brand Senior Manager for Latin America's largest company. She has led projects with different challenges like process improvement, risk management, and intellectual property. Her global leadership spans diverse projects with multidisciplinary teams worldwide.
In recent years, Thelma strategically shifted towards cutting-edge technologies, immersing herself in agile methodologies and human-centred design. As a Senior Project Manager at All Purpose (allpurpose.io), she guides teams in crafting digital solutions for purpose-driven organizations. She is also a faculty member focused on ESG at a renowned educational institution in Brazil. Her diverse project portfolio spans sectors like transportation, healthcare, gaming, digital sustainability and others. Thelma's commitment to industry trends and innovative, human-centric solutions is evident in her continuous exploration of new technologies and methodologies.
Industry Recognized Certificate
You will receive an award of achievement from Centre for Digital Media, Simon Fraser University, and DigiBC upon completion of all courses, which is recognized by association members.
Building Blocks of Digital Media
This course is part of an advanced upskilling program is designed for professionals who want to incorporate digital media and generative AI into their workflows.
Gain a practical understanding of digital media technologies and develop skills to build or contribute to digital projects in your industry. Designed by industry for newcomers to digital media or for managers, this 4-course program will provide you with the knowledge and tools you need to develop your own digital products as well as oversee a digital product development team in your organization.
Courses
Courses can be taken individually and in any order—except for Applications of Digital Media—which must be completed last.
Course Delivery: Online, asynchronous learning with weekly synchronous virtual sessions.
9 weeks per course (excluding Applications of Digital Media), with 4 hours of self-study and 1-hour synchronous virtual session weekly.
Weekly Time Commitment: 5 hours/week
Duration: 45 hours
9 weeks | 4 hours of self-study and 1 hour synchronous virtual per week
Tackle a real-world challenge of your choosing and learn how to leverage digital products to achieve your desired results
Duration: 45 hours
9 weeks | 4 hours of self-study and 1 hour synchronous virtual per week
Digital media products—from the software in airports to apps on our phones—are omnipresent, but how do they work? This course provides a clear understanding of the essential components of digital media development. Designed for non-technical professionals, it equips you with the knowledge to work effectively with technical teams without needing to be a developer.
What You’ll Learn
Identify the technical components of modern digital products.
Understand the phases and roles in the software development process.
Plan for the maintenance and evolution of digital products post-launch.
Understand the trade-offs of different development approaches.
Contribute meaningfully to technical discussions.
Duration: 45 hours
9 weeks | 4 hours of self-study and 1 hour synchronous virtual per week
Choose from a selection of electives focused on digital media and creative technology. Options include Centre for Digital Media courses, Emily Carr University Creative Tech Microcredentials, or DigiBC-endorsed programs. Tailor your learning to your specific career goals with flexible elective options.
Courses:
90 hours
9 weeks | 4 hours of self-study and 1 hour synchronous virtual per week, plus 9 weeks of self-directed project work with mentorship
Apply what you've learned from the previous courses by planning and executing a digital media project. In the first half, learn the essentials of project planning. In the second half, develop your own project under mentorship, turning theoretical knowledge into a practical solution for your workplace.