Asher graduated from Shantou University with a degree in Advertising. During his time at university, he participated in several well-known advertising competitions, and filmed promotional videos for his major as a director. In addition to his classroom training in advertising creative, advertising copywriting and graphic design, he also taught himself about game and level design out of a passion for video games, and designed and developed a VR game while participating in IDEA-X program of CDM.
After graduating from university, Asher worked as a UX designer for a survival sandbox game at a mobile game company based in Beijing. He was also involved in the early stages of development of an open world mobile game with a near future setting. During the period, he developed his understanding of the Unity and Unreal game engines and attempted to develop his own indie games.
Asher believes that continuous learning is the key to opening the door to more possibilities. "Stay curious" and "Be bold" are the principles he always follows.
He hopes to maintain close communication with members from different disciplinary backgrounds in MDM program. He also believes that learning and industry projects experience in MDM could bring more inspiration to create more unique interactive narratives.
Projects
Skills
- UX Designer
- Game Designer
- Marketing / Communication Specialist
- Product Manager